March 30th 2007
Q. As someone who started your career at an NCAA Division II school and eventually worked with NCAA Division I colleges, what would you recommend to those who would like to do the same?
A. I actually started my career in sports at an NAIA school – Winona State University in Winona Minn. – which is now an NCAA Division II school. (more…)
March 29th 2007
Q. How do you know when the time is right to make the transition from assistant director to director?
A. Great question and I’m sure the time is right at different times for different people. I believe you can put yourself in a great position to be elevated from an assistant director to a director when you make the decision to work with a director who you’re confident will be a great mentor to you as an assistant director. (more…)
March 28th 2007
Q. I believe we offer a great experience at our sporting events, but my boss believes we could improve. What is the best way to evaluate our guest service to ensure we are indeed offering our fans the very best service at our sports events?
A. The first question I would have for your supervisor is where does s(he) think you and your event staff can improve? If you do not conduct annual fan, season ticket holders and group leader surveys following each of your sports seasons, I encourage you to consistently do this soon after each season concludes. (more…)
March 27th 2007
Q. In college athletics, there is not one uniformed way to report attendance for sporting events. How do you recommend college athletic departments report event attendance?
A. There was a time while I was at the University of Tennessee when we struggled with whether we should announced paid attendance, tickets distributed, or turnstile (tickets scanned) attendance numbers when announcing women’s basketball attendance. (more…)
March 26th 2007
Q. What game have you enjoyed the most so far in the NCAA Tournament?
A. For me, there are two games that I really enjoyed this past week, and both may be games that not many people had the opportunity to enjoy as much as I did. (more…)
March 23rd 2007
Q. Will you ever run another marathon?
A. I’ve been running, and although I enjoy the short daily runs, and the challenge of getting in shape, I don’t believe I’ll run another full marathon.
I’ve read and heard stories about how bad marathon training and running can be for the average person’s body. (more…)
March 22nd 2007
Q. How is your NCAA bracket looking after the first two rounds?
A. I did not fill in brackets for the men’s and women’s tournaments, so I guess they’re looking pretty good. (more…)
March 21st 2007
Q. Did you experience any of the conference basketball tournaments in person, and will you attend any of the NCAA Tournament games?
A. I did have an opportunity to catch a Big Ten Tournament game, and I will be attending at a few of the men’s and women’s NCAA Tournament games, as well as the Men’s NCAA Division II Elite Eight games. (more…)
March 20th 2007
Q. So with the First and Second Rounds completed, what are your thoughts on the NCAA Tournament so far?
A. Not so quick! Most of the NCAA Men’s and Women’s First and Second Rounds are completed, but we still have women’s games this evening, and some interesting match-ups. (more…)
March 12th 2007
Q. We struggle with a shortage of parking spaces on campus for our athletic events. What alternatives have colleges developed to address this issue?
A. One great way to address a shortage of parking is by creating satellite parking at a sponsor location – or a mall – and provide charter bus transportation to and from the sponsor or mall parking lot. (more…)
March 9th 2007
Q. Lately, I feel a great deal of pressure, as though everything I do is being scrutinized by my boss. I spend more time worrying than actually doing things. Any tips on how to get out of this negative routine?
A. The first thing you can do is address whatever weakness you may have by improving each day. Identify what you need to improve and do everything you can to improve, which in turn will increase your confidence and leadership strength. (more…)
March 8th 2007
Q. Do you believe sales departments should display sales scoreboards in offices so their visible for everyone to see?
A. I love sales scoreboards. I once heard someone say, “You get what you inspect, not what you expect.” (more…)
March 7th 2007
Q. I enjoy sports and I would enjoy working in sports every day. As a sports fan that lives and breaths sports daily, I have to ask, how do you enjoy working in sports every day? Is the grass greener on the other side or is working in sports really as good as most people think?
A. There’s no question I have what many consider – including me – an incredible opportunity each day to work in a profession I enjoy tremendously.
It is fun and the people are really what make my job and the experiences fun.
March 6th 2007
Q. What has been your favorite moment in sports?
A. I have been blessed with so many great memories in sports, it would be awfully hard for me to pick just one favorite moment.
I could rattle off team championships I’ve enjoyed being a part of as a student-athlete and athletics administrator. (more…)
March 5th 2007
Q. What would you be doing if you weren’t working in sports?
A. Wow, a great question and one I haven’t put a great deal of thought into because I’ve been involved in sports in one way or another all my life.
I’d enjoy working with kids in a camp setting. I have a lot of fond memories growing up and attending various camps. I learned a great deal, had a lot of fun, and I’d enjoy being able to provide similar experiences to youth.
March 2nd 2007
Q. With the baseball season approaching, what college or pro team does well with single-game ticket promotions?
A. The Minnesota Twins do a terrific job with their Daily Ticket Specials, offering a different ticket special each day of the week and also tie in a corporate and/or media sponsor with each special.
March 1st 2007
Q. Could you share a couple examples of how baseball teams have successfully conducted a season ticket early bird campaign?
A. Here are links to two earlier bird campaigns – one for minor league baseball and another for major league baseball: