May 12th 2008
Q. We’d like to upgrade the volleyball season ticket page on our website. What one or two collegiate volleyball programs would you recommend as having quality season ticket website pages?
A. Two websites to consider reviewing that have quality pages, as well as opportunities for additional best practices they could consider adding to their pages, would be the University of Arizona and the University of Nebraska.
Nebraska has a solid women’s volleyball season ticket base and offers a seating ticket map, premium seating, and a waiting list form on its website, along with the standard pricing and policies information. (more…)
April 12th 2007
Q. We are considering doing an “Ask the Athletic Director” column on our website. What schools are doing this well?
A. There are many schools who offer an “Ask the AD” feature on its website, but here are three you may want to take a look at: (more…)
October 13th 2006
Q. What are some of the best ticket sales web site pages you’d recommend as a best practice layout?
A. The Utah Jazz ticket sales page and the Connecticut Sun ticket sales page each have complete ticket sales pages that include all the elements you’ll want to feature. Check each of them out and see what you think.
September 20th 2006
Q. Unlike professional sports teams, not all college athletic programs can afford to have a full-time web site coordinator. What one or two things could a college athletics department easily implement to make an impact on its bottom line?
A. First, ensure you’re maximizing the sales of your sponsorship inventory available on your web site. Second, maximize online ticket and merchandise sales.
June 28th 2006
Q. What are some ways we can increase visitors to our web site?
A. Some strategies to consider are fan polls; consistently updating your site content; including your web site address in all advertising, marketing, PR, and media relations material; and include enter to win contests prominently on your web site.
Ron Goch, The Telios Group
Sign up for our free eNewsletter, the Telios Telegram