December 15th 2008
Q. A friend shared with me that many professional sports teams are using Twitter as a part of their social media to communicate scores, ticket specials and other team news and updates. Do you feel this is also something college athletics could benefit from using for its fans?
A. There’s no question college athletic programs can benefit from using Twitter and you can find many professional sports examples on Twitter to get you started. You can follow The Telios Group on Twitter by clicking here to see examples of updates and ticket promotions being posted by some of the professional sports teams we’re following.
August 25th 2008
Q. There are so many online travel resources today. Besides the traditional travel sites, is there a non-traditional or new online travel site you’d recommend someone include in their search for the best travel prices?
A. Although it’s not new, many may not be using it today, so I’d recommend you check out Kayack if it’s not an online resource you presently use for airline, hotel and rental car price comparing.
August 28th 2006
Q. More and more people are carrying hand-held computer/phone devices and I was curious to know if you use one, and if you recommend one over another?
A. I’ve used a Blackberry since 2003 and it’ been a terrific investment. Since I don’t have a great deal of experience with too many other PDAs, I’m not in a position to provide thoughts or feedback on the various PDAs available today. I recommend you check out Consumer Reports and determine what’s best for you.
Ron Goch, The Telios Group
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March 6th 2006
Q. With so many advances in technology today, where should we focus our immediate efforts to maximize revenues and our fans experience on our web sites?
A. To maximize ticket sales and season ticket retention, it’s important to have a CRM program. Ensure success with excellent training, communication, and integration throughout your organization. To enhance your season ticket holders, group leaders, corporate partners and fan’s online experience; you should have an ezine, weekly web polls and a blog.
Your turn to take a swing…
How are you integrating new technology into the sales of your athletic programs, as well as using new technology to enhance your fans experiences?
All the best,
The Telios Group