Ron Goch
The Telios Group
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More Active Mascot at Games
July 21st 2006
Q. We’d like to make our mascot more active at football and basketball games. How can we accomplish our goal to make our mascot highly visible without getting in the way of our fan’s game experience?
A. Athletic events offer many opportunities for mascot entertainment during pre-, in- and post-game that can compliment your fans game experience. These are the times to focus on first – when the ball is not in play – for entertaining your fans as they enter your stadium and arena; on the concourse; in the seats during timeouts; or during timeouts and halftime performing a mascot skit.
Additionally, it’s a great touch to have your mascot in the upper levels of your arena and/or stadium entertaining, taking pictures with fans, or simply exchanging high-fives with kids and fans in general.
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Ron Goch, The Telios Group
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