Hornets Valentine’s Ticket Special & Date
February 21st 2007
Q. Were there any Valentine’s Day ticket sales strategies that you thought stood out as best practices?
A. The Hornets did a nice job with promoting their Valentine’s Day at the Hive, which featured a player holding flowers in their online advertisement, and a ticket link available for fans to purchase tickets. The Hornets also offered a Win a Date With a Honeybee contest for the single guys that included a signed jersey, courtside seats, dinner for two and a limo ride.
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Ron Goch, The Telios Group
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