Ron Goch
The Telios Group
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Creating a Brick Fund-raising Program
October 23rd 2006
Q. We’d like to start a brick fund-raising program. Where do we start or do you have a best practice program you could share as a model for getting us started?
A. This is a great fund-raiser and I’m surprised more schools and sports teams don’t offer this to its fans, because it’s easy to execute and has great potential for generating revenue – for some organizations, substantial revenue.
One program I’d encourage you to review and consider modeling your program after would be the Chicago Cub’s Brick Paver Program. Notice the size of the walkway the Cubs have the ability to fill with the engraved bricks, as well as the opportunity fans have to buy an additional brick they can display at their home or office.
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Ron Goch, The Telios Group
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