Ron Goch
The Telios Group
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Full Menu Selling
January 18th 2007
Q. We’re kicking off our baseball season tickets and I’d like to know whether we should offer full and mini plans now, or if we should only offer full season tickets and then sell mini plans closer to the start of the season?
A. I recommend selling both full and partial plans now to maximize your time to sell full and partial plans, and I’ve included a link to the Mets ticket page so you can see an example of how a baseball team is promote a variety of partial plans online, as well as its full 81-game season ticket plan.
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Ron Goch, The Telios Group
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