Ron Goch
The Telios Group
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Get On Board With Backstage Tours
March 16th 2006
Are you offering tour packages for your fans, season ticket holders, corporate partners, and group organizations?
If so, good for you! If not, why not?
You might want to check out Churchill Downs unique opportunities – the tours and Backstretch Tour section on its group web page – as well as the Lambeau Field facility tours.
These are great opportunities to engage your fans and provide unique behind the scenes experiences while generating incremental revenue for your sports organization. These packages can also be included in your group specialty programs as a group attendee benefit for certain size groups.
Your turn to take a shot!
How are you utilizing facility tours to offer your fans unique experiences while generating incremental revenue for your sports organization?
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Ron Goch, The Telios Group
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