Ron Goch
The Telios Group
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Deliver a Solution
September 29th 2008
This week’s Telios Tip is a simple yet not always executed best business practice, and that is every time you deliver a problem, deliver a solution so your known as a problem solver.
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Take Your Auctions Online
September 22nd 2008
Many non-profit organizations host an auction with golf tournament fundraisers, and whenever I hear of one of these auction / golf tournament fundraisers I usually ask if they’re conducting the auction online along with a live auction event.
The response is usually the same; they’re conducting a live auction but not an online auction. I think this is a big missed opportunity and I highly recommend any non-profit organization, as well as high school and college athletic programs consider the increased audience they gain with alumni and other supporters who could place bids when the athletics program positions their auction online as well as conducting a live auction.
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Thank Your Volunteers
September 15th 2008
Today’s Telios Tip is a simple one, but one that is often overlooked.
I recently came across a newspaper advertisement that not only served as a “Thank You” to the event sponsors, but it thanked each of the event committee members and the volunteers. (more…)
Teen Driving Academy
September 8th 2008
The Miller Performance Training Center is offering a “Teen Driving Academy.”
I first learned of the Academy while reading the newspaper. The advertisement caption read: “Give your teen the gift that will keep on giving for a lifetime.”
This is a terrific example of being creative during when your sports facility is not hosting a sporting event. Sports teams have similar opportunities with all their facilities, and it’s not only a great strategy for generating additional revenue, but also tying in tickets to a future home event. (more…)
Symphony and Opera Offer Web Discount
September 1st 2008
The Utah Symphony and Utah Opera are in the midst of promoting a 10-day “Web Sale” offering a 20 percent savings with each online ticket purchase of any three of its 78 performances slated for September through May.
In newspaper advertisements, the Utah Symphony and Utah Opera provided a promotions code for the online ticket discount, which sports teams could also offer fans for multiple game purchases.
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