Ron Goch
The Telios Group
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Catch Me at My Best

July 27th 2006

I recently stayed in a Hilton Hotel and noticed a “Catch Me at My Best” card at the gift shop.
 

On the front of the card the headline reads “Be Happy. Pass it on.” The copy states: “If I’ve made your day or brightened your stay in any way, please fill out this card and turn it in at the front desk. And thanks for taking the time to Catch Me at My Best!”
 

On the backside of the card is the headline “Catch Me at My Best” and reads: Dear General Manager, I caught (fill in the Hilton employee’s name here) at his/her best!”  There are several lines to fill in the details of how you caught the employee at their best, and then the states “Sincerely” (fill in your name), Date (fill in the date) and “Room Number/Department.”
 

The addition of “Department” is neat because Hilton employees can catch each other doing things well and notify management.
 

This is a neat program that any sports team, college athletics program or business could implement.  However, be aware that Hilton has a trademark on “Catch Me at My Best.”
 

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Ron Goch, The Telios Group 
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One Response to “Catch Me at My Best”

  1. Question of the Day - Blog Archive » Rewarding Customer Service says:

    […] Back in July, I shared in a Telios Tips blog post a program offered by Hilton Hotels titled “Catch Me at My Best”. It’s a neat program, and a similar strategy to recognize and reward employees for excellent customer service could be created in a similar way for sports teams. […]

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