Ron Goch
The Telios Group
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Do You Sound Like a Typical Sales Executive?

November 24th 2006

Are you like every other sales executive who sells season tickets, group tickets, suites or a sponsorship?

What differentiates you and what you’re offering prospective buyers from what the competition is selling to your prospects?

How do you prepare for sales meetings with prospects?

Do you arrive at meetings with a good understanding of your prospect’s business, organization and/or industry?

Once in your meeting with prospects, do you ask good questions, listen and allow time for your prospect to speak more than you?

If you prepare well, have a solid understanding of your client’s business or organization, ask good questions and listen more than you speak, you likely will differentiate yourself from many of the sales executives in your marketplace.

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Ron Goch,
The Telios Group
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