Ron Goch
The Telios Group
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April 26, 2024
Mark Bozzini once said, “’No’ never means ‘No.’ It just means ‘Not now.’”
My kids often use Mark’s definition of “No, ” except they think it means “maybe.”
There are also some very successful sales people who have the same definition of “No, ” and as a result, have been very successful sales professionals.
So, if you work in sales, remember Bozzini and my kid’s definition of “no, ” – “No never means No.” It may not mean “Yes, ” but it may mean “Not now.”
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Ron Goch, The Telios Group
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