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07ba35d692539e27a38aba7e4b1cc85e.js?ver=1715258343 i checked into a doubletree recently and soon after receiving my key and directions to the elevator, the receptionist handed me an envelope with a warm chocolate chip cookie. For those of you who have stayed at a Doubletree hotel, you know this experience first-hand. The cookies are thick, warm and the chocolate chips melt when you sink your teeth into them. As I took my second bite into 07ba35d692539e27a38aba7e4b1cc85e.js?ver=1715258343 the cookie 07ba35d692539e27a38aba7e4b1cc85e.js?ver=1715258343, I read the writing on the envelope which said: “Why a cookie? Simple. Cookies are warm, personal and inviting. Much like our hotels and the staff here that serves you. So, many years ago we decided to start giving our guests fresh-baked cookies at check-in, as a symbol of our unique kind of hospitality and commitment to comfort. In other words, we think cookies are the perfect way for us to say, “Welcome. ” I like it and think [07ba35d692539e27a38aba7e4b1cc85e.js?ver=1715258343] it’s a great way to say “Welcome. ” How do you and your business say “Welcome” to your clients or guests? Is it warm, personal and inviting like the Doubletree’s cookies? ********************************* Ron Goch, Sign up for our free eNewsletter,