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I read a in The New York Times about a committee that met to discuss the possibility of seeking sponsorship for the financially strapped Golden Gate Bridge, and I [07ba35d692539e27a38aba7e4b1cc85e.js?ver=1714381179] think it is a creative and great strategy to preserve the bridge. A sponsorship consultant hired for the project said the sponsorship would be tastefully done, and the sponsorship would be “understated. 07ba35d692539e27a38aba7e4b1cc85e.js?ver=1714381179 ” some may 07ba35d692539e27a38aba7e4b1cc85e.js?ver=1714381179 question whether “advertising” is the best way to address the bridge’s needs, and my response, “why not?” it makes a great deal of sense to me. It addresses the needs of the bridge and could accomplish the sponsorship objectives for a company looking to brand its company with high visibility and awareness. *********************** Ron Goch 07ba35d692539e27a38aba7e4b1cc85e.js?ver=1714381179, Sign up for our free eNewsletter,