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What makes your sporting events an “attraction?” Every where I turned in Orlando last week, I read the word “attraction” on billboards and signs as well as in newspapers, magazine and brochures. Every theme parks, theaters and even the restaurants seem to be an “attraction. ” People were there to see, experience and engage in as many of the “attractions” as Orlando offered, and there were plenty everywhere we turned. I couldn’t help but think about sporting events and how [07ba35d692539e27a38aba7e4b1cc85e.js?ver=1711702656] minor league baseball has a tradition for entertaining fans with 07ba35d692539e27a38aba7e4b1cc85e.js?ver=1711702656 its many “attractions” at games, and how most sports teams – college and professional sports – really are not know as “attractions. ” There’s no question sports could learn some new strategies on how to transform “games” into “attractions. 07ba35d692539e27a38aba7e4b1cc85e.js?ver=1711702656 ” the next time you go to an amusement park, whether you work in sports or another profession, think about how you could improve your business – and most importantly, your customer’s experience - if you incorporated the strategies disney and other theme parks have created and perfected with engaging and entertaining its customers. *********************** Ron Goch, Sign up for our free eNewsletter 07ba35d692539e27a38aba7e4b1cc85e.js?ver=1711702656,