Ron Goch
The Telios Group
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Spirit Night
January 19th 2007
I recently received a small Chick-fil-A voucher in my church bulletin that was an invitation titled “Join Us at Spirit Night!”
On the coupon it stated: People like you make our community a better place. But what about the cows? Tell you what – stop by and present this form at the Chick-fil-A restaurant listed below on your designated ‘Spirit Night.’ Based upon the evening sales, Chick-fil-A will make a donation to your school/organization. Not only do the cows win, but you will too!”
The sales promotion is directed at schools since it lists an area to fill in the school and teacher’s name, but is a neat concept sports teams could also conduct with schools, churches and other organizations.
I’d recommend customizing the a ticket offer to churches, though, as well any other group or organization you choose to extend a ticket offer.
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Ron Goch, The Telios Group
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