Ron Goch
The Telios Group
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Free Soda or Water for Designated Drivers
February 20th 2007
I attended the NBA All-Star Game this past weekend, as well as all the festivities and events leading up to the game, and it was a fantastic event.
One neat take away I will share in today’s Telios Tips Blog is the Budweiser Good Sport Responsibility Matters designated driver program offered at the game.
A booth on the concourse promoted the designated driver program, which was also supported by public address announcements, and fans were encouraged to designate one person in their group to be a designated driver. The person who pledged their age to be 21 or older and that they would provide responsible transportation for all members in their group received a voucher good for one complimentary soda or water.
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Ron Goch, The Telios Group
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