Selling the Upgrade
August 6th 2007
While traveling on business, and depending on the airline I choose, I’m either offered a complimentary upgrade based on mileage accumulated, or I’m offered the opportunity to pay an additional fee to upgrade.
The upgrade is presented via the computer, the check-in kiosk, at the check-in ticket counter, and if premium seats are still unsold prior to the flight, passengers are greeted at the gate with a public address announcement inviting passengers to purchase a seat upgrade. (more…)
Snag Front Row Seats in Chicago
March 12th 2007
While in Chicago last week, I came across the “Tip of the Week” in Chicago tourist magazine that read:
Get “WICKED” – Snag front-row seats to Chicago’s open-run, smash-hit musical “Wicked” for just $25 when you enter the day-of-performance lottery. (more…)
Syracuse Implements Executive Club Seating
June 20th 2006
If you don’t presently offer executive club seating in your ticket packages, you may want to check out check out what Syracuse is offering its football and basketball fans in 2006-07.
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Ron Goch, The Telios Group
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The Kids VIP Experience
May 31st 2006
We’ve all heard about the VIP experience for adults, but how about a special VIP experience just for kids?
The Detroit Shock of the WNBA has created a special VIP package for kids which includes courtside bean bag chair and all!
Check it here.
This is a great concept, not only for basketball, but it could work with most any sport. Give it a try. The kids will love it, and you may just be planting the seed for your adult VIP ticket holders of the future!
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Ron Goch, The Telios Group
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