Ron Goch
The Telios Group
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Ways to Use Season Tickets
May 8th 2006
Q. Season tickets for teams that have average to sub-par seasons seem to be harder and harder to sell. Fans only have so much time. Do you have a list we could use of reasons why fans should buy season tickets, or how they could use season tickets?
A. There are many ways fans, businesses and others can invest in and use season tickets. As I did last week, I’ll utilize each of this week’s postings to share with you a list someone shared with me years ago for using season tickets.
Here are first 10 ways a fan, company or anyone else could use season tickets:
Reward for service recognition by a customer.
Give them to employees who schedule the most sales appointments.
Invite a customer who hasn’t done business with you recently.
Thank volunteer for all that they do.
Improve communication with key co-worker.
Reward suppliers and vendors who help you meet your deadline.
Take a loyal customer for his or her birthday.
Run a sales contest and reward the winner with tickets.
Give the tickets to the person who came in earliest.
Give them to someone who has given you helpful business advice.
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Ron Goch, The Telios Group
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