Ron Goch
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Sports Creative Ticket Promotions
June 15th 2009
Q. Considering today’s economy, what are some of the creative and successful ticket promotions in sports?
A. Sports seem to always find different ways to be creative with ticket promotions, and minor league baseball seems to lead the way year after year in the creativity category.
This past weekend I read a story “Teams Get Their Day In Downturn,” which highlights some creative marketing and promotions from baseball. One promotion – Mortgage Mondays – involves raffling off a mortgage payment, which I’m sure many of the fans in attendance would enjoy winning.
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