Ron Goch
The Telios Group
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Not So Obvious Promotions Strategies

June 20th 2006

Q. What are some not so obvious promotions strategies that cost little or no money that we could easily implement in an effort to increase our visibility and awareness?

A. Here are five strategies you could consider using to increase your visibility and awareness by promoting your weekly events: Fax cover sheets, e-mail signatures, vendor invoices, snipe on soft drink vending machines, and business reader boards around town.

Each of the above suggested areas could be used each week to promote your sporting events, or to promote a special ticket offer.

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Ron Goch, The Telios Group 

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