Ron Goch
The Telios Group
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Getting Past Gatekeepers

August 10th 2006

Q. I’m struggling to get one particular appointment with a prospective buyer, or specifically a returned call, and I’m not sure my messages are getting to the decision maker. What do you recommend?

A. I like the advice I once read by Todd Benadum: “If you’re making telemarketing calls and having trouble getting past the receptionist, then the next time you call that company go up or down one number on the last digit of the general phone number to reach someone else who might be more helpful. Every time I’ve tried it people other than the receptionist have been more than helpful.”

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Ron Goch, The Telios Group 

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