Ron Goch
The Telios Group
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Baseball Season Promotion for Next Season
June 22nd 2007
Q. With the College World Series in full swing, what new promotion did you see this year in baseball that you recommend colleges – as well as minor and major league baseball – consider adding to their promotions schedule next year?
A. I really like the Cleveland Indians Play Catch with Dad on Jacobs Field promotion. On Father’s Day, the Indians hosted its second annual “Play Catch on Jacobs Field,” and over 900 dads and their kids participated with over $10,000 being donated to the Indian’s charity.
This is a promotion any baseball team could implement and tie into a father-son ticket package. In fact, there’s no reason why any sports team couldn’t implement a similar promotion and customize for their sport, but you may want to also consider doing mother-daughter, mother-son, and father-daughter promotions.
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Ron Goch, The Telios Group
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